Analisis penerimaan sistem mobile payment dengan pendekatan technology acceptance model

DETAIL KOLEKSI

Analisis penerimaan sistem mobile payment dengan pendekatan technology acceptance model

Oleh : Irham Sistiasya

Info Katalog

Nomor Panggil : 2018_TA_AK_023164567

Penerbit : FEB - Usakti

Kota Terbit : Jakarta

Tahun Terbit : 2018

Pembimbing 1 : Aqamal Haq

Subyek : Management Information System;Operational definition of variables and measurements

Kata Kunci : mobile payment, technology acceptance model, perceived usefulness, perceived ease of use, trust.

Status Posting : Published

Status : Lengkap

File Repositori

No.	Nama File	Hal.	Link
1.	2018_TA_AK_023164567_Halaman-judul.pdf
2.	2018_TA_AK_023164567_Bab-1.pdf
3.	2018_TA_AK_023164567_Bab-2.pdf
4.	2018_TA_AK_023164567_Bab-3.pdf
5.	2018_TA_AK_023164567_Bab-4.pdf
6.	2018_TA_AK_023164567_Bab-5.pdf
7.	2018_TA_AK_023164567_Daftar-pustaka.pdf
8.	2018_TA_AK_023164567_Lampiran.pdf

Abstrak
Abstract

P erkembangan teknologi yang pesat membawa disrupsi pada berbagai sektorindustri, salah satunya sektor keuangan. Penetrasi internet mobile yang tinggimembuka peluang dalam adopsi mobile payment di masyarakat. Penelitian inibertujuan untuk menganalisis faktor-faktor yang mempengaruhi penerimaan sistemmobile payment di masyarakat. Pendekatan technology acceptance model yangdikembangkan oleh Davis (1986) digunakan dalam penelitian ini untuk mengukurpengaruh faktor persepsi kemanfaatan, persepsi kemudahan, dan kepercayaanterhadap sikap atas penggunaan mobile payment yang kemudian sikap tersebut akanmempengaruhi intensi untuk menggunakan mobile payment. Penulis menggunakandata yang diperoleh dari survei kepada 364 pengguna mobile payment untukdianalisis dengan teknik Partial Least Square (PLS). Hasil dari penelitian inimenunjukkan bahwa persepsi kemanfaatan, persepsi kemudahan, dan kepercayaanberpengaruh positif dan signifikan terhadap sikap atas penggunaan mobile paymentdan sikap tersebut kemudian juga berpengaruh positif dan signifikan terhadap intensiuntuk menggunakan mobile payment.

T he rapid development of technology brought disruption to various industrialsectors, one of which was the financial sector. High penetration of mobile internetopens opportunities in mobile payment adoption in the society. This study aims toanalyze the factors affecting the acceptance of mobile payment system in the society.The technology acceptance model approach developed by Davis (1986) was used inthis study to analyze the acceptance of the mobile payment system by measuring theeffects of perceived usefulness, perceived ease of use, and trust to the attitudetowards the use of mobile payment, which then affects the intention to use mobilepayment. The author uses data obtained from a survey of 364 mobile payment usersto be analyzed by Partial Least Square (PLS) techniques. The results of this studyindicate that perceived usefulness, perceived ease of use, and trust have positive andsignificant effect to the attitude towards the use of mobile payment, and then, theattitude also has a positive and significant effect to the intention to use mobilepayment.