Peran corporate social resposibility (CSR), orientasi lingkungan dan orientasi rantai pasok terhadap kinerja keberlanjutan dengan mediasi manajemen rantai pasok hijau pada industri E-commerce di Indonesia
Info Katalog
File Repositori
Subyek : Communication in management
Penerbit : FEB - Usakti
Kota Terbit : Jakarta
Tahun Terbit : 2023
Pembimbing 1 : Wahyuningsih
Kata Kunci : green supply chain management, corporate social responsibility, environmental orientation, supply ch
Status Posting : Published
Status : Lengkap
File Repositori
| No. | Nama File | Hal. | Link |
|---|---|---|---|
| 1. | 2023_TS_MMJ_122012101089-_Halaman-Judul.pdf | 14 | |
| 2. | 2023_TS_MMJ_122012101089-_Lembar-Pengesahan.pdf | 5 | |
| 3. | 2023_TS_MMJ_122012101089-_Bab-1_Pendahuluan.pdf | 12 | |
| 4. | 2023_TS_MMJ_122012101089-_Bab-2_Landasan-Teori.pdf | 44 |
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| 5. | 2023_TS_MMJ_122012101089-_Bab-3_Metode-Penelitian.pdf | 34 |
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| 6. | 2023_TS_MMJ_122012101089-_Bab-4_Analisis-dan-Pembahasan.pdf | 45 | |
| 7. | 2023_TS_MMJ_122012101089-_Bab-5_Kesimpulan.pdf | 8 | |
| 8. | 2023_TS_MMJ_122012101089-_Daftar-Pustaka.pdf | 14 |
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| 9. | 2023_TS_MMJ_122012101089-_Lampiran.pdf | 15 |
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P Penelitian ini bermaksud untuk menambah khasanah studi di bidang MRPH, danmenambah kebaruan, ditujukan untuk mendapatkan bukti empiris, menguji sertamenerangkan pengaruh CSR dan Orientasi Organisasi Strategis terhadap kinerjakeberlanjutan dalam perusahaan e-commerce di Indonesia melalui pelaksanaanmanajemen rantai pasokan hijau. Pada penelitian ini didapatkan respondensebanyak 244 sampel, dengan teknik purposive sampling dengan karakteristiksampel adalah karyawan yang memahami seluk beluk supply chain management diPerusahaan mereka. Metode pengujian dilakukan dengan Structural EquationModeling (SEM) menggunakan software AMOS (Analysis of Moment Structure).Dari pengujian hipotesis, didapatkan bahwa CSR Internal dan eksternal tidakberpengaruh signifikan terhadap penerapan manajemen rantai pasokan hijaumaupun kinerja keberlanjutan. Orientasi lingkungan dan orientasi rantai pasokberpengaruh signifikan terhadap penerapan manajemen rantai pasokan hijau.Penerapan manajemen rantai pasokan hijau berpengaruh signifikan terhadap kinerjakeberlanjutan. Orientasi lingkunggan tidak berpengaruh signifikan terhadap kinerjakeberlanjutan. Orientasi rantai pasok berpengaruh signifikan terhadap kinerjakeberlanjutan. Tidak terdapat peran mediasi dari manajemen rantai pasok hijaupada pengaruh baik CSR Internal mapupun CSR Eksternal terhadap kinerjakeberlanjutan. Manajemen rantai pasok hijau memediasi pengaruh antara orientasilingkungan maupun orientasi rantai pasok terhadap kinerja keberlanjutan
T This research intends to add to the repertoire of studies in the field of GSCM, andadd novelty, aimed at obtaining empirical evidence, testing and explaining theinfluence of CSR and Strategic Organizational Orientation on sustainabilityperformance in e-commerce companies in Indonesia through the implementation ofgreen supply chain management. In this study, there were 244 samples ofrespondents, using a purposive sampling technique with the characteristics of thesample being employees who understand the ins and outs of supply chainmanagement in their company. The test method was carried out using StructuralEquation Modeling (SEM) using AMOS (Analysis of Moment Structure) software.From testing the hypothesis, it was found that internal and external CSR had nosignificant effect on the implementation of green supply chain management andsustainability performance. Environmental orientation and supply chain orientationhave a significant effect on the implementation of green supply chain management.The application of green supply chain management has a significant effect onsustainability performance. Environmental orientation has no significant effect onsustainability performance. Supply chain orientation has a significant effect onsustainability performance. There is no mediating role of green supply chainmanagement in the influence of both Internal CSR and External CSR onsustainability performance. Green supply chain management mediates the influencebetween environmental orientation and supply chain orientation on sustainabilityperformance.
