Anteseden dari behavioral intention pada pengguna mobile payment
Nomor Panggil : 022141110
Penerbit : FEB - Usakti
Kota Terbit : Jakarta
Tahun Terbit : 2019
Pembimbing 1 : Asep Hermawan
Subyek : Economics - Mobile payment
Kata Kunci : performance expectancy, effort expectancy, social influence, facilitating condition, hedonic motivat
Status Posting : Published
Status : Lengkap
No. | Nama File | Hal. | Link |
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1. | 2019_TA_MJ_022141110_Halaman-Judul.pdf | 20 | |
2. | 2019_TA_MJ_022141110_Bab-1.pdf | 11 | |
3. | 2019_TA_MJ_022141110_Bab-2.pdf |
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4. | 2019_TA_MJ_022141110_Bab-3.pdf |
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5. | 2019_TA_MJ_022141110_Bab-4.pdf |
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6. | 2019_TA_MJ_022141110_Bab-5.pdf |
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7. | 2019_TA_MJ_022141110_Daftar-Pustaka.pdf | 9 | |
8. | 2019_TA_MJ_022141110_Lampiran.pdf |
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D Dalam penelitian ini bertujuan untuk mengetahui Anteseden dari behavioralintention pada pengguna mobile payment di Universitas Trisakti Fakultas Ekonomidan Bisnis. Data yang digunakan dalam penelitian ini adalah data primer. Datadikumpulkan langsung melalui penyebaran kuisioner kepada 210 responden. Teknikpengambilan sampel dalam penelitian ini adalah dengan menggunakan purposivesampling. Uji instrumen data menggunakan validitas dan reliabilitas. Uji hipotesismenggunakan Multiple Regresion. Hasil pengujian hipotesa menunjukkan bahwa, 1)terdapat pengaruh positif performance expectancy terhadap behavioral intention. 2)tidak terdapat pengaruh positif effort expectancy terhadap behavioral intention. 3)tidak terdapat pengaruh positif social influence terhadap behavioral intention. 4)terdapat pengaruh positif facilitating condition terhadap behavioral intention. 5)tidak terdapat pengaruh positif hedonic motivation terhadap behavioral intention. 6)tidak terdapat pengaruh positif price value terhadap behavioral intention. 7) tidakterdapat pengaruh positif habit terhadap behavioral intention. 8) terdapat pengaruhpositif lifestyle compatibility terhadap behavioral intention dan 9) terdapat pengaruhpositif trust terhadap behavioral intention.
T The purpose of this research is to analyze Antecedents of behavioral intentionin mobile payment users at trisakti university faculty of economics and business.Data used in this study is primary data. Transmit the data obtained by questionnairesto 210 respondents. Sample collection techniques using purposive samplingtechnique. Validity and reliability are used instrument test. And Multiple Regresionis used for hypothesis test. The result show 1) there is a positive effects ofperformance expectancy towards behavioral intention. 2) there is no positive effectsof effort expectancy towards behavioral intention. 3) there is no positive effect ofsocial influence towards behavioral intention. 4) there is a positive effect offacilitating condition towards behavioral intention. 5) there is no positive effects ofhedonic motivation towards behavioral intention. 6) there is no positive effects ofprice value towards behavioral intention. 7) there is no positive effects of habittowards behavioral intention. 8) there is a positive effects of lifestyle compatibilitytowards behavioral intention. 9) there is a positive effects of trust towards behavioralintention.