T This thesis paper goal is to identify the impact of pereceived service quality, and perceived price of repurchase intention on the provider mobile telephony. In measuring perceived service quality using multiple regression models. Repurchase intention used as a valid component to measure of the perceived service quality, but need to be note that the customer expressed repurchase intention is not always guaranteed their repurchase intention actual behavior and the effect of pricing on customer repurchase intentions. Data collected through survey research, and I2I users cell phone providers. Inventors showed that there was a relationship between perceived service quality and pricing of the repurchase intention on the provider mobile telephony.